Apple’s marketing

Identify a potential issue for the tech company and perform an analysis resulting in a recommendation for Apple’s marketing strategy to address the problem you identified

Marketing Apple: Building the World’s Most Valuable Brand” Analyze the case from the perspective of a marketing professional and address Apple’s current position in the market. Identify a potential issue for the tech company and perform an analysis resulting in a recommendation for Apple’s marketing strategy to address the problem you identified Reference Aaker, D. […]

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