Armour Inc.

Create the definition of a buyer persona. Then create a buyer persona for the target consumer based on the four demographic categories defined in Step 2.

Buyer Persona Use the same business you selected in the Week 2 activity to create a buyer persona and complete the Week 4 activity. Section 2: Creating a Buyer Persona Create a 2–3 page paper in which you cover the following: 1. Create the definition of a buyer persona. 2. Define the target audience using […]

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