Is “going global” an option?
Answer the following:
What are some of the advantages a small business might have in developing a “global reach?” What might be some of the dangers in doing so?
eBook:
Longennecker, J., Petty, W., & Plaich, L. (2020). Small business management: Launching and growing entrepreneurial ventures (19th ed.). Boston, MA: Cengage Learning.
Chapter 18: Globalization
www.vitalsource.com
What are some of the advantages a small business might have in developing a “global reach?” What might be some of the dangers in doing so?
