Does customer loyalty exist in the hospitality industry? Strategies to recruit and retain staff in the hospitality industry.

‘Lodging Operations Management’ Individual Research Assignment

Research Assignment Objective:
The objective of this assignment is for the student to develop ideas, research, evaluate information to make an evidence based conclusion. The students are required to develop a point of view, and present them through original thought, and by providing supporting arguments through relevant and robust research.

Research Topics:
Pick one topic from the list below:
Topics include:
1. Does customer loyalty exist in the hospitality industry?

2. Strategies to recruit and retain staff in the hospitality industry.

3. The impact of Airborne on the global lodging industry

Does customer loyalty exist in the hospitality industry? Strategies to recruit and retain staff in the hospitality industry.
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