Industry Gaps in Practice
Conduct a gap analysis to determine available opportunities within a particular industry to gain competitive advantage in areas such as operational excellence, product development, and/or customer segmentation. Gaps in practice can come from multiple sources such as legal or regulatory concerns, disruptive technology, convergence of trends, entry of nontraditional competitors, customer or market shifts, and a pandemic such as Covid-19. The Internet of Things (IoT) is the scenario.
To determine the gaps in practice, you will research the current state of the industry and define a desired future state for the industry. Having identified the gaps in practice, you will articulate strategic decisions to be made within the industry.
This assignment will help you become a consumer of data from multiple sources such as IBIS World, a global industry database. Each IBIS World Industry Research Report offers actionable insights, comprehensive data, and in-depth analysis.
To present your findings, you will create an executive brief in the form of a PowerPoint presentation for C-suite executives.
