ASSIGNMENT
The name of the textbook is as follows. Be sure to include it in the reference page and in at least one in-text citation:
David, F. R., David, F. R., & David, M. E. (2020). Strategic management: A competitive advantage approach, concepts and cases (17th ed.). Pearson. https://online.vitalsource.com/#/books/97801352037…
In this unit, you will continue researching the company that you selected for your final project.
For this assignment, you will create a new product or service line for your firm. In your analysis, include the following items:
Provide a brief description of the product or service.
Explain how the new product or service line fits into the firm’s strategy and new mission statement.
Create a new organizational structure/chart for the company; explain how the new organizational structure/chart is improved.
What are the company’s short-term and long-term goals?
