Does the organization sell a limited number of fairly homogeneous products and services to largely the same type of customer or does it sell a great variety of products and services to different customers?

Vision and Mission Discussion

Research the organizational structure of a company of your choice. Use your understanding of organizational structure to analyze whether this organization’s structure is the best choice for the business they are in.

Consider factors such as:

Where does the organization do business, for example locally, regionally, nationally, and globally, and how this affects the choice of organizational structure?

Consider the diversity of the business. Does the organization sell a limited number of fairly homogeneous products and services to largely the same type of customer or does it sell a great variety of products and services to different customers?

Consider the size and diversity of the company and its portfolio of products and services. How would this affect reporting relationships in the organization and, with that its structure?

Does the organization sell a limited number of fairly homogeneous products and services to largely the same type of customer or does it sell a great variety of products and services to different customers?
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