GEB6860CBE – Deliverable 4 – Executive Report Scenario You have just started your management consulting firm and have signed your first major client, BHM Marketing, which specializes in small business advertising. The client has seen exponential growth with their business over the past three years and would like to start using historical data from their […]
Write a critical appraisal on the rise of gym shark, what has been the role of media, PR and marketing in creating this rise.
A British brand, born and bred that has seen exponential growth over the last 3 years. What is their trick? How have they done it? Breaking into a mature industry like the sports apparel industry, competing with established goliaths such as Adidas and Nike, some would say was a crazy decision. Ben Francis and his […]