Multi-brand retailer

Select a multi-brand retailer and a brand specific website to evaluate.What/how many brand products are in the multi-brand retailer’s site?

E-commerce site comparison assignment In this week’s discussion,select a multi-brand retailer and a brand specific website to evaluate. Reference this week’s slides regarding the differences between a Brand.com and Retailer.com eCommerce site. For example, you may select Sephora as your retailer and Urban Decay as your brand or maybe Net-a-porter as your retailer and Alexander […]

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