Devise an informed basic strategy to move the organization in a new direction based on the environmental analysis.

Submit the Strategy and Key Performance Indicators for American Apparel case study. Use the worksheet provided to complete the strategy and key performance indicators. Make sure your chosen strategy is in line with the company’s mission and values.

Your KPIs should fit the chosen strategy and provide objective measures.
Specifically, the following critical elements from the final project must be addressed:
IV. Strategy: What does the company need to do to change direction?

A. Devise an informed basic strategy to move the organization in a new direction based on the environmental analysis.

B. Identify the key players in implementing the strategy (marketing, operations, accounting, sales, HR, etc.) and describe how it affects them.
C. Develop a basic (high-level) plan to improve organizational performance.

1. Define goals for profitability based on specifics from analyses.

2. Explain in detail how the goals are in alignment with the company mission/vision and values.

D. Describe in detail how this plan affects the organization’s departments (marketing, operations, HR functions, etc.).
V. Key Performance Indicators: What does success look like?

Devise an informed basic strategy to move the organization in a new direction based on the environmental analysis.
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