Hofstedes cultural dimensions
Go to this link (Links to an external site.) and review the six cultural dimensions.
Choose two countries that score opposite of each other on multiple dimensions.
Discuss the six dimensions as you compare the two countries.
In each dimension, show clear and specific marketing implications. How would marketing approach these two countries? Giving examples can help you be specific.
Make sure to share the graph of the dimensions including both countries
Choose two countries that score opposite of each other on multiple dimensions. Discuss the six dimensions as you compare the two countries.
