Unit 6, D.B: earned versus paid media Simulated business scenario: Julio, the owner of InStyle fashion, is trying to follow the earned media model of leveraging the reach of social media to promote the launch of new products. In other words, what customers become the channel. Julio has recruited Marguerite from asos (another brand that […]
Analyse whether the company’s internal environment is conducive to developing radically innovative new products.
Product Innovation Analyse whether the company’s internal environment is conducive to developing radically innovative new products. Discuss the role of its culture, structure, and systems. Write 250-300 words answering this question. The company Burberry (Fashion brand)