Mountain Bike

Identify what process you would use to craft a marketing message that would be specially tailored to the employee stakeholder group to aid in recruiting top candidates.

Topic: Conscious Capitalism- Stakeholder Orientation-Focus on Employees In your unit paper for this week, focus on looking at creating a core and tailored marketing strategy for the customers of your bike products in your simulation company. One of the four principles of Conscious Capitalism is Stakeholder Orientation. Maldonado (2015) tells us that “In contrast to […]

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