Assignment Identify an example of each of the following: odd-even pricing, prestige pricing, price bundling, and captive pricing. Which pricing strategies have you noticed when you shop? What new products have you purchased in the last two years that were priced using either a penetration or a skimming approach?
Define the company’s pricing objectives and discuss whether the objectives are profit- or sales-oriented. Provide example of current company pricing strategies.
Marketing Plan Part 1: Continuing in the role of a marketing professional who has been tasked with completing a marketing plan for a client, refer back to the research you completed in the Topic 2 Part 1: Research as a starting point for the assignment. Conduct additional research related to consumer behavior, the company’s specific […]
What are the various pricing strategies available to sport tourism service providers?
After reviewing the PowerPoint presentation and reading the required articles, answer the following. This assignment should be between 500-750 words in length and you may use additional sources to strengthen your response. read Chapter 7: Financing Sport Tourism of the recommended textbook to complete the questions below. 1. What are examples of internal and external […]