Sustainable Marketing Archives

Choose at least two (2) other marketing situations and determine the marketing concept your peer’s decision falls into, see: FIGURE | 20.1 Sustainable Marketing (Kotler & Armstrong, 2018).

By EzekielPosted on November 29, 2022Posted in MarketingTagged Armstrong, collegeessays, essayhelp, Ethics philosophy, Sustainable Marketing

9.2 What Would You Do? OverviewFor this week’s discussion, review the eight (8) morally difficult marketing situations described inTable 20.1, in our Kotler and Armstrong (2018) textbook.Table 20.1 | Some Morally Difficult Situations in Marketing DiscussSelect one topic from the table and play the role of a marketing manager. What would you do?Explain which ethics […]