Discussion It is sometimes said, there are two kinds of marketers: analysts and artists–and both are needed for successful marketing organizations. Digital marketing analytics requires analytical thinkers who also understand the more subjective and creative aspects of marketing. How might you demonstrate your analytical side and your creative side of digital marketing? Use specific examples […]
Using the ranking of the different types of content (based on popularity), how could Manny help Tamika persuade senior management to approve the new budget?
Social Media Marketing Content marketing is an integral component of social media marketing. For example, we see websites with blogs and branded profiles on major social media networks. Blog posts get shared on many social channels. Well-designed social media marketing is about promoting brands and use social platforms to grow and educate an audience(s). Simulated […]
Find a local business with an online presence,that is, the business must have a website and offer/sell M products and/or services online. Then write a report for your digital marketing strategy.
REPORT: Digital Marketing Strategy for a Local Business As a first step, you are required to find a local business(small- or medium-sized)with an online presence,that is, the business must have a website and offer/sell M products and/or services online. Write a report for your Digital Marketing Strategy that includes the components explained below. You must […]
Prepare a project report (2000 word equivalent) where you state, what was the main idea and why would this be useful for the Chester Business School?
Digital marketing Assessment Task You are in the role of a digital marketing consultant. Your task is to recommend to Chester Business School as your client how they could use mobile technologies to improve their marketing or their services. For that you will first need to research what CBS is doing and then make some […]
After reading Accor: Strengthening the Brand with Digital Marketing discuss if Accor should become an equity partner in Room Key?
Accor: Strengthening the Brand with Digital Marketing Advanced Hospitality Marketing Should Accor become an equity partner in Room Key? Why or why not? Should Accor become a commercial partner of Room Key? Why or why not? What is the ROI of both of these strategies? (You may assume that Accor would pay a 10% commission […]
Write a research paper on Digital Marketing Campaign explaining Aid Bank and Commonwealth of Dominica.
Digital Marketing Campaign – Aid Bank – Commonwealth of Dominica Write a research paper on Digital Marketing Campaign explaining Aid Bank and Commonwealth of Dominica. Digital Marketing Plan For the Aid Bank. The paper must include a Budget, monitoring and evaluation metric .
Select an appropriate technological topic 1 or 2 below from the lecture series and write a review on the themes, trends and arguments emerging about that topic.
Digital Business and Technologies Tasks Select an appropriate technological topic 1 or 2 below from the lecture series and write a (2000,-word report plus supporting evidences) review on the themes, trends and arguments emerging about that topic. 1-Introduction to digital business Define the meaning and scope of digital business and e-commerce and their different elements […]
Read HBS’s Digital Marketing Chapter and summarize the second part of the chapter article (page 24-39) in detail.
Marketing Management Assignment Read HBS’s Digital Marketing Chapter and summarize the second part of the chapterarticle (page 24-39) in detail. Cover all the major concepts of the article in page 24-39.There are a number of videos and interactive illustration in the article.Watch all the videos of the article and summarize the videos as well.Check all […]
Explain how you plan to target each segment through your digital marketing communications mediums.
Integrated Digital Marking Assessment Brief Based on Dark Woods Coffee case study, you are commissioned to prepare an executive report to Dark Woods Coffee directors to address the following issue in consideration of the relevant literature and industry examples: Analyse Dark Woods Coffee’s macro and micro market environment and its potential market segments. Explain how […]
Identify and apply the relevant models of communication and media analysis and consumption to self-selected scenarios.
1500 word digital marketing communications plan Learning outcomes Demonstrate the following knowledge and understanding Traditional and new digital marketing communications disciplines and the manner in which these are deployed, dependent on the brand and the target audiences. Demonstrate the following skills and abilities Newer methods of marketing/communications and develop an integrated marketing communications plan utilising […]